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Saudi Capital Expands Into European Leisure With €6 Billion Paris Project

Saudi Capital Expands Into European Leisure With €6 Billion Paris Project

Key Takeaways

* The €6 billion project will be developed near Cergy-Pontoise, northwest of Paris.

* The wider development will include three theme parks, with one based on Dragon Ball Z.

* The project is expected to create approximately 22,000 jobs.

* Saudi Arabia's Qiddiya will finance the development as part of its strategy to diversify beyond oil and expand its global leisure presence.

Full Briefing

Saudi Arabia is extending its diversification strategy beyond domestic entertainment assets into major international leisure investments. The €6 billion Paris-area development, financed by Qiddiya, will create three theme parks and is expected to become one of Europe's largest theme-park developments.

For France, the project represents a significant foreign investment and employment opportunity. For Saudi Arabia, it demonstrates a broader effort to build influence and investment positions in global leisure markets rather than limiting diversification to domestic projects.

The executive signal is straightforward: Saudi capital is increasingly being deployed to build a global portfolio of consumer, entertainment and leisure assets alongside the kingdom's domestic diversification agenda.

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